PERSPECTIVES

From The Co-Founders

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Tips, Tactics & Strategic Insights and Commentary
from The ROI Co-Founders, Pat Johnson and Dick Outcalt
Outcalt & Johnson: Retail Strategists LLC; Retail Turnaround Experts

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Coping With "The Business Environment"

 

Given all the angst that can come from paying attention to business news, we were intrigued by this explanation of the "buoyant spending" occurring currently:

  • "Don't bet against the American consumer." 

That’s an upbeat thought, isn’t it? Especially for perpetually optimistic retailers. The writer goes on to explain 

  • "It's a maxim investors ignore at their peril. There have of course been times that household spending slumped, but almost always later than when one would have guessed from reading the headlines."

The journalist then went on to cite economic experts, Commerce Department statistics, and other sources to explain this consumer resiliance. Plus, of course, some caveats about when it all will come due….

We, however, have a more succinct explanation of “buoyant consumer spending,” particularly for resiliant retailers:

“Worrying works! 90% of the things I worry about never happen!”

About That Remaining 10% Of Worrisome Matters

For those of you who quickly wonder which 10% DO warrant your attention? That's where you can count on The ROI. 

It’s a practical “library” of owner-focused tools, benchmarks, webinars and strategic Resource Centers designed to help growth-minded owners think ahead, test ideas, compare alternatives and make better decisions before committing time, money or energy.

In other words: financial headlights for owners.

We invite you to stop by, explore the Resource Centers, and see what might help you the most right now.



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